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It’s Showtime Again

August 26th, 2011 by Bill | 3 Comments | Filed in Brooks

NEW PRODUCTS FROM BROOKS

September brings us Interbike and Eurobike, the biggest industry shows and the showcases for new goodies.

Brooks is going to show off a new set of panniers and a chic cycling jacket.

Lands End Pannier

The Land’s End rear pannier is paired with the John ‘O Groats front pannier for a serious touring set. They are said to be “waterproof, light, and durable” “without sacrificing style.” Look for them sometime next year.

Criterion Jacket

The Criterion jacket is “truly the finest jacket ever created for cycling.” Made with Ventile cotton and a tweed lining, the jacket is listed at 1000€.

STYLE CONNECTION

Additionally, Brooks is announcing a collaberation with PEdALED (please allow me this one bitch about companies that sacrafice typography to design). Japanese firm PEdALED shows a line of workie/bikie gear that is hitting a new niche, I think.

I’m not sure how this collaberation will play out on the shelves here at wallbike.com. Time will tell.

The folks at Selle Royal are working hard to bring exciting products to the Brooks brand. It all may not be for everyone but it is interesting.

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